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Capturing a live performance feels like recording energy; a connection between the audience and musicians. Quiet people start swaying and moving, an office accountant who was wearing a tie in front of a spreadsheet is head banging. The band then elevates their playing to the next level and the audience connects to that shift.

For years we have shot a variety of visual projects with bands from quiet recordings, to promotional videos, live performances, music videos. There is a second resurgence of music video viewing happening on Youtube. Bands has just broken the 1 billion mark with viewership on Youtube. 1 flipping billion!

We have a particular interest in scripting something different for the bands we work with - being as authentic to the true identity of the band as possible. Recording and filming realistically and allowing that rich connection to fans to happen in their homes.


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