Strategic Marketing Plan

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A strategic marketing plan is your most powerful tool. What makes your organization unique? Where are you today and where do you want to be tomorrow?  

 

At the beginning of each strategic marketing engagement, we lead our clients through a thoughtful discovery process to answer these questions and more.  With over 25 years of professional experience in large market development, we will work with you to design a strategic marketing plan that will launch your company to the top of your market.

 

Brand Identity

•   Brand Usage/Architecture

•   Logo Creation

•   Style Guides

 

Branding is far more than your logos and colors.  Branding is your most valuable asset.

 

Conveying your brand’s personality in the creation of proprietary identities is key to your brand development.  Establishing quality branding is far more than just your logo; it plumbs into the core of your company’s culture.  We cultivate new and evolve existing brands delivering successful solutions that exceed expectations. Whether we are evolving your existing brand or spotting trends for visionary new brands your mark is the most recognized brand representation and speaks to who you are as an organization.

 

Creative

 

As creative visionaries, we are committed to the expression of your brand.  We will extend the reach of your brand through the development and expression of your brand’s unique language and story through the creation of graphics, video, film, and print.  Let our team develop the conversations and stories to share across all platforms to target your market and engage them with your brand.

 

Film & Video Production

 

Create an Experience – with Engaging Video

From Concept to Production, We Make Movie Magic Happen

 

We live to tell moving stories.

 

The quality of your video is the benchmark of how you’re seen in today’s market.  Video drives foot and web traffic, captivates visitors’ on your site, informs, inspires and engages your audience 24/7.  80% of all web users use Youtube and online video to search for products and services. Frankly, we are one of the best video production studios available with the ability to shoot small social media campaigns to full feature-length documentaries.  

 

We have the experience, gained during hundreds of production hours, to ensure that each video we make is high quality, engaging, relevant to your audience and accomplishes your website and social video marketing objectives.

 

“After watching a video, 64% of users are more likely to buy a product online.”— Forbes

 

“Web videos can increase conversions by 86%” — Wordstream

 

Media Buying

 

Our marketing services team has media contacts nationwide and their buying power will give you the brand recognition that you need in this rapidly evolving media landscape.  Let our team work with your budget to craft a comprehensive communication and advertising campaign that will launch your brand across traditional and emerging channels including digital, social, mobile, video, film, TV, print and radio.  Our team will deep dive into your market, create thorough insights on your demographics, target audiences and the competitive landscape to construct a campaign that will provide you with measurable results that will drive results.

 

PR

 

Let us help you tell your story. We go far beyond writing press releases and posting on social media, our team is focused on helping you build relationships with key audiences across a multitude of platforms.

 

Social Media Marketing

 

Trust a social media marketing agency that reflects your brand and cultivates loyalty.

 

Social media is much more than typing 280 characters. Social media is a two-way conversation between brands and customers that expands your digital reach with a group of followers while improving brand recognition and loyalty. Our social media team can update and maintain profiles as well as plan, write and post shareable content that generates measurable business results while engaging your audience with your brand.

 

Digital Marketing

 

Ready to attract new customers, build trust and drive action? The right digital content, when promoted properly, draws visitors to your website, nurtures them into customers and keeps them engaged during the process. But first, you need quality content and a winning strategy to drive these efforts. That’s where we come in.

 

The digital content we craft – from fun infographics to in-depth whitepapers – is written to resonate with your audience, designed in-house, promoted across multiple channels and tied into your sales and marketing efforts.